The 2012 Winter X Games, which take place January 26 to 29, are just around the corner. Jeep has decided to join in the fun by sending six contestants to the game on January 27 where they will partake in a unique contest to win a 2012 Jeep Wrangler Arctic edition.
The contestants will have to dig through a big pile of snow to find the “Jeep Yeti.” Whoever finds it, wins the Wrangler.
“The extreme winter conditions of the arctic are the inspiration behind the new 2012 Jeep Wrangler Arctic edition,” said Mike Manley, Jeep President and CEO. “The new Wrangler Arctic edition features a unique winter-themed exterior and interior design and the ‘Jeep Arctic Yeti Dig’ at the ’2012 Winter X Games 16′ is the perfect setting for one of our Jeep fans and followers to win one of these vehicles for their very own.”
Jeep is running the sweepstakes through three social media outlets. Here are the instructions:
• Facebook (www.facebook.com/jeep) – “Like” the brand and visit the sweepstakes page to submit a registration form and play the Jeep Arctic Yeti Dig game to receive entrance to the sweepstakes. Participants can receive up to three entries per day and an opportunity to double their entries by sharing the sweepstakes with their Facebook friends.
• Twitter (www.twitter.com/Jeep) – Follow “@Jeep” and, when prompted, tweet back to the brand (include the Jeep handle “@Jeep” and #yetidig). Participants will receive one sweepstakes entry, per a 24-hour time period, for their tweet during the promotion period.
• Jeep Blog (http://blog.jeep.com) – Visit the Jeep Blog and comment on the post at http://blog.jeep.com/2011/12/15/arctic-yeti-dig/ (include full name and email) and automatically.